Wonderbra to sell direct for first time with online store
20 Apr 2012 | by Matthew Chapman
competitions, fashion articles and news. A Get Inspired section of the site will host video content ...
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EBay Fashion sponsors Marie Claire app
29 May 2012 | by Nick Batten
IPC monthly magazine Marie Claire has secured eBay Fashion as the sponsor of its newly launched...The free app provides the latest news and reviews from the world of fashion, celebrity and beauty, in an easy-to-navigate environment. As part of eBay Fashion's three-month sponsorship, the online retailer ... to the eBay fashion store. Mike Newcombe, director of mobile advertising at IPC, said: "The Marie Claire ...
Asos joins growing 'Click and Collect' service
12 Mar 2012 | by Matthew Chapman
Online fashion retailer Asos has partnered with Collect+ to launch a "Click and Collect" service
Inside Indicia and Very's DMA Grand Prix-winning campaign
05 Jan 2012 | by Daniel Farey-Jones
mother and baby fashion show that "nearly killed us", according to the agency's creative director....for extending Very s offering from fashion for young women to clothing and accessories for mothers and babies ... above our weight." Indicia built its campaign around working up to the unveiling of the fashion show ... creative way." Watch the fashion show below Follow Daniel Farey-Jones on Twitter ...
Think BR: A shopper's paradise
23 Dec 2011 | by Tim Watson and Richard Matthews
recognition Augmented reality engines that identify clothes will revolutionise the fashion industry and make fast fashion even faster as the supply chain will turn around high end fashion into high street fashion in days. 5. Mobile wallets start to establish themselves The battle for wallet ownership ...
Cheryl Cole launches debut shoe collection
07 Dec 2011 | by Nicola Clark
Cheryl Cole has unveiled her first foray into fashion designing with the launch of a shoe
Digital report: Ecommerce - The great ecommerce opportunity
11 Nov 2011 | by Adam Woods
-store sales. Fashion retailer French Connection has thrown itself into ecommerce during the past two years ... . FIVE KEY RETAIL TRENDS Imran Ahmed, Founder and editor, The Business of Fashion Social curation 'Everyone is an editor in social fashion. Before, (it) was confined to Vogue, GQ and Vanity Fair ...
Digital report: The mobile challenge
11 Nov 2011 | by Nicola Clark
and digital media at luxury fashion brand Coach, says consumers are becoming more confident about buying ...
My Media Week: Ben Wood
11 Oct 2011 | by Hayley Pinkerfield
search and performance agency to their clients, in a totally integrated fashion. Wednesday ...
Think BR: The ultimate online shopping experience? It's just a few clicks away...
27 Sep 2011 | by Paul-Jervis Heath
utilised. For example, everyone has a friend or two that they turn to for fashion advice. While ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
