Lessons from The GREAT Campaign
25 May 2012 | by Luke Blair
, fashion and culture have the word Great stuck in front of them to promote Britain as the place to be ...
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EdenCancan to link Duchamp to urban artists
28 May 2012 | by John Owens
The move follows project work by the agency for the brand earlier this month around the promotion of a pop-up shop in Regent Street. It also follows the recent appointment to the fashion brand ... not be associated with the brand to expand its fashion appeal. Nick Ede, creative director of EdenCancan, said ...
Inside: Critical mass
24 May 2012 | by Stuart Derrick
briefs means that staff are as likely to be in Chicago or Costa Rica - where the office is fashioned from ...
Zenith wins £3m Armani UK media account
17 May 2012 | by Katherine Levy
Zenith has been appointed to the £3 million UK media planning and buying account for the fashion...fashion, accessories, fragrances and watches. These include Emporio Armani, Giorgio Armani, Armani Jeans, Armani Junior and the youth fashion label Armani Exchange. Armani has previously worked with UK ad ...
On the Campaign Couch ... with JB
17 May 2012
is happening in the worlds of music, cinema, sport, art, behavioural economics, neuroscience, research, fashion ...
Why it's time for adland to put its weight behind the AA
17 May 2012
in creativity, digital marketing, content and commerce. From fashion and film-makers to bankers and brickies ...
Timex hires MHP to attract young watch buyers
11 May 2012 | by Sara Luker
Watchmaker Timex has called in agency support to help appeal to a younger audience and the fashion...Brand at MHP, MHP Communications' consumer division, has won the UK-wide brief as the watch company looks to position its products as fashion accessories. The appointment is part of a wider strategy for the watch brand to build awareness and engagement among a younger audience. Genevi ve ...
On the Campaign Couch ... with JB
10 May 2012
not be fashionable to admit it, but a brilliant leader, leading brilliantly, is almost certainly the most valuable ...
All about ... The future of BSkyB
10 May 2012
old-fashioned UK media asset (News of the World) could result in the break-up of the one that most ...
SodaStream appoints Luchford APM for global design brief
08 May 2012 | by John Owens
is the start of a global campaign for the company. The work will involve work in fashion and design weeks ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
