All About ... Ad exchanges
07 Jul 2011 | by Alasdair Reid
wholly level playing field. To date, ad-network trading has involved elements of good old-fashioned ...
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My Media Week: Ben Wood
11 Oct 2011 | by Hayley Pinkerfield
search and performance agency to their clients, in a totally integrated fashion. Wednesday ...
Media: All about Apple's iAd
18 Jun 2010 | by Alasdair Reid
, but to dictate terms in a rather Draconian fashion. ADVERTISERS AND AGENCIES - Some agencies have clearly ...
Perspective: IPads are terrific - but you can't spill your tea on them
18 Jun 2010 | by Ivan Pollard, a partner at Naked Communications
stopped and purchased a fine old-fashioned, outmoded copy of The Guardian. Sure, I had an iPad in my ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
