28 Feb 2003
| by Adam Hill
hidden extras' approach to pricing. To position glasses as a fashion accessory.
Strategy and Plan ...
04 Dec 1998
| by ROBERT GRAY
implantation, she is again able to
wear fashionable clothes and a bikini on holiday, thereby providing a ...
16 Oct 1998
| by SIMON ELLERY
press.
As well as highlighting its fashion eyewear, the company intends to
undeline its role ...
06 Dec 1996
STOCKHOLM: Rikta pushes the Boss man
German fashion house Hugo Boss has appointed Rikta Kommunikation as its
PR representative in Sweden. Working alongside Mestanas and Partners,
its IPREX affiliate in Norway, Rikta will handle corporate and consumer
product PR for Hugo Boss and its three ...
03 May 1996
| by NICK PURDOM
in an attractive fashion to people in
the middle to upper income bracket who are not habitual readers ...