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NEWS: Delaney Fletcher and 20/20 scoop Hype drink brief

Delaney Fletcher Bozell and its media arm, 20/20 Media, has won the pounds 2 million above-the-line launch of Hype, a fruit-flavoured energy drink. Currently, the drink has a limited distribution in a few fashionable clubs, but Delaney Fletcher has now been briefed to turn Hype into a ...

NEWS: Are the broadsheets losing their cutting edge?

its news pages, although its circulation was pushed well above 400,000 this autumn by old-fashioned ...

NEWS: STOP PRESS

sponsorship, links with fashion colleges and Internet promotions. The hiring is part of a 1997 pounds 2 ...

CAMPAIGNS: CONSUMER; Puppy love has pulling power

Fashion Without Cruelty event inspired by the anti-fur theme of the film. Playing on the theme ... - Consolidated commissioned students at Central St Martin s School of Fashion to design a collection of black ... of celebrity judges from fashion world including Zandra Rhodes, Karen Millen and The 1996 World Young ...

INTERNATIONAL: INTERNATIONAL ISSUE; Did Dole and Clinton go too negative for American voters?

have followed suit in surrendering airtime. The results are far more like old-fashioned British ... their policies in a straightforward, non- hysterical fashion. Paul Taylor of the Free TV For Straight ...

NEWS: Declavy PR will be urging City workers ...

a luxury goods fair with a fashion show....will combine a luxury goods fair with a fashion show. ...

ANALYSIS: LOBBYING; Should PR maintain a diplomatic silence?

is more important now because diplomacy is largely conducted in a more open fashion. Lobbying ...

OPINION: Political advertising is only a part of the battle for votes

Is it really the backbiting posters that win an election, or just good old-fashioned politics...Is it really the backbiting posters that win an election, or just good old-fashioned politics? Even the strongest campaign may not net the votes, Winston Fletcher claims In his sagacious weekly column, the angelic editorial director of this saintly journal, Dominic Mills, said future ...

OPINION: ASA should be open to debate and to criticism

guidelines, of interpreting its guidelines inconsistently and in an amateurish fashion. Serious charges ...

DIARY: Solgar changes the focus of National Eye Week in the twinkling of a PR person’s eye

not focus on nutrition, but on fashion and image and furthermore, the Eye Care Information Service, which ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.