to remove filtersPERSPECTIVE: Comedy duo’s ad idea left Dorlands with all the credit
05 Dec 1997 | by STEFANO HATFIELD
they hadn t over - for example - designing a fashion collection. You genuinely felt for them ...
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Profile: Alex Mackey, Debenhams - Talking shop at Debenhams/Alex Mackey changes direction to join the department store chain
12 Dec 1997 | by IAN DARBY
on the retail and fashion side, but is on the hunt for good City operators to join them. He believes his ...
PRIVATE VIEW
05 Dec 1997 | by ROBERT CAMPBELL, a creative partner at
twist. No-one s going to give Oxo any of the fashionable prizes but maybe a long-service medal ...
STOP PRESS: Fashion Week PR goes to Jackie Cooper
14 Nov 1997 | by IAN DARBY
s Fashion Week, to be held between 18-22 January 1998....Jackie Cooper PR has been appointed to handle the media and PR account for the first London Men s Fashion Week, to be held between 18-22 January 1998. ...
THE CREAM OF 1997: Out with the old, clapped-out pop tunes and in with the new wit and style. As the IPA exhibits 20 top creative directors’ favourite ads of the year, Tony Brignull discovers that simplicity is the key. But a little more controver
07 Nov 1997 | by TONY BRIGNULL
fashion photographer - they have deliberately decided not to make the clothes the focus of the ads ...
Are advertisers paying too high a price for star turns?
31 Oct 1997 | by MAGGIE BROWN
executive pointed out to me, the Hoddle ad was, even by those standards, extremely old-fashioned. It was a ...
Banner McBride sharpens up Wilkinson Sword
24 Oct 1997 | by JEMIMAH BAILEY
Wilkinson Sword has brought in internal communications and change management specialist Banner McBride to communicate a global image relaunch to its staff. The shaving brand is trying to shake off its old-fashioned image with the start this week of a television advertising campaign designed ...
ANALYSIS: A cosmetic change for P&G? - Procter & Gamble is unveiling the most radical ad campaign in its history and invited Marketing into its offices to talk about it. Lisa Campbell asks whether the world’s biggest advertiser has ove
23 Oct 1997 | by LISA CAMPBELL
of difference in their marketing. For P The fashion may be to point to the prominence of a corporate ...
FOR THE RECORD
17 Oct 1997 | by ALASDAIR REID
throughout October. TK Maxx, the US fashion retailer, will launch its first national ad campaign ...
Campaign Poster Advertising Awards 1997: The Sponsors Profiles - Best Fashion, Beauty or Toiletries
16 Oct 1997
Outdoor Focus is a joint venture company owned by the CIA Group and Alban Communications. It adopts a highly individual approach to the planning, buying and administration of outdoor, with account directors controlling all aspects of the operation while harnessing specialist buying skills where appropriate...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
