ANALYSIS: Crunch time for Midland? - This week sees Midland’s pounds 1m gamble on face-to-face marketing become a reality at the Battersea Power Station. But is it the right route for a bank? Bhavna Mistry reports
04 Dec 1997 | by BHAVNA MISTRY
spend of around pounds 5m, include the BBC Young Musician of the Year Awards and the British Fashion ...



