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THE 1997 DMA/ROYAL MAIL DIRECT MARKETING AWARDS: BEST DM CAMPAIGN - RETAIL

Childrenswear claims 8% of the kids fashion market, and is the only dedicated multiple in the sector. In 1995 ...

BLM nets media task for f.c.u.k campaign

for the fashion retailer, French Connection, just eight months after the account went to Media Solutions....Booth Lockett Makin has scooped the pounds 3 million media planning and buying assignment for the fashion retailer, French Connection, just eight months after the account went to Media Solutions. BLM has secretly been handed the task without a formal pitch by French Connection s creative agency ...

CAMPAIGN DIRECT: VIEWPOINT - Traditional shops will survive by welcoming integrated challenges

with clients when marketing campaigns are fashioned. One thing is certain. There will still be a place ...

School ads plan fails to attract

that only 11 advertisers had shown interest and no orders had been placed. Fashion retailer C s UK ...

FOR THE RECORD

mixture of sport, fashion and music. The magazine will be sent out quarterly to customers ...

ROOM: AN EXPERT’S VIEW: The launch issue of Ikea’s magazine fails to make an impact on Rozalla Brydon

the stores themselves do, and have regular items of everyday interest - fashion, food etc. I really ...

Laura Ashley rocked by key exit

appearing too floral and old-fashioned. Manning s sudden departure will come as a blow to Laura ...

Shearer strikes Asda sport deal

by Asda to take on the high-street fashion chains with the George range, launched by the former Next ...

CLIENT OF THE WEEK: Putting Oxfam on the catwalk - Sarah Shekleton loves Leo Burnett’s stylish ad for her shops, Mairi Clark reports

s involvement was something of a fluke. In age-old fashion tradition, she was a friend of the stylist ...

Oxfam shows off

Lagerfeld fashion model Karen Elson is to star in an Oxfam commercial promoting the retro...Lagerfeld fashion model Karen Elson is to star in an Oxfam commercial promoting the retro clothes available in its shops. The cinema ad by Leo Burnett breaks on November 1. ...

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