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Media: In Brief - Harpers fashion for Edmond

Harpers and Queen has appointed Alison Edmond as its new fashion director, succeeding Paula Reed...Harpers and Queen has appointed Alison Edmond as its new fashion director, succeeding Paula Reed. Edmond was formerly the magazine s contributing senior fashion editor. ...

CAMPAIGNS: House of Fraser is a slave to fashion - Product Launch

- on the success of its new fashion own-label Linea. Objective To improve the profitability of House ... . To make House of Fraser a fashion destination and get rid of its slightly fuddy-duddy image ... unnamed, own fashion label. During May the in-house team briefed consumer and trade press ...

Armani fills Sunday Times sites

The fashion house, Armani, is marking London Fashion Week by taking every advertising site...The fashion house, Armani, is marking London Fashion Week by taking every advertising site ... fashion magazines. Since its relaunch, Style has attracted a range of advertisers including Estee Lauder ... and demonstrates our commitment to further growth in our fashion and beauty business. The buyout is part ...

Lowes wins battle for Diesel account

Lowe Howard-Spink has landed the worldwide advertising task for Diesel, the Italian fashion brand...Lowe Howard-Spink has landed the worldwide advertising task for Diesel, the Italian fashion brand, after a protracted six-month review in which more than 22 agencies across Europe vied for the business. Lowes and GGT, the other agency which made it to the final head-to-head pitch, were ...

Media: In Brief - Beauty treatment for Cosmo

Baudrand joins as fashion and beauty writer....Cosmopolitan has given its health and beauty department a makeover. Jan Masters replaces Karena Callen as health and beauty director, Laura Bacharach becomes health and beauty editor, and Catherine Baudrand joins as fashion and beauty writer. ...

Fred Perry

Shirt maker Fred Perry, generally associated with mod fashion, is to relaunch itself as a funky...Shirt maker Fred Perry, generally associated with mod fashion, is to relaunch itself as a funky youth brand with the help of its new PR agency, Red Rooster. The label, established in 1952, is still best known for its polo shirts, although it has now diversified into other clothing. ...

Sinclair Mason to develop Leeds business for Harvey Nichols

press and organise in-store events, such as fashion shows. We are confident that Sinclair ...

THIS WEEK’S BIG QUESTION: Is it wise to change a well-known agency name?

definite style and was known for expertise in the fashion and beauty sectors. But if an agency wants ...

PRIVATE VIEW: BY NICK WELCH

and quirky fashion. They make their point but for me don t make a sale. I also remember a couple ... her arms folded in a slightly demure fashion. It s clever and it passes the two-day recall ...

SPOTLIGHT ON: TRAVELLER MAGAZINE - Can this upmarket travel title maintain advertiser interest? The launch issue of Conde Nast’s Traveller is bursting with ads. By Alasdair Reid

that Vogue is aspirational fashion. I m certain that luxury goods advertisers will continue to support it ...

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