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CAMPAIGNS: LAUNCH PR - Bank shows its dress sense

, the fashion item stereotypically favoured by computer buffs. In February, it approached Shelter, the charity ...

CAMPAIGNS: Launching Lara as a market icon - Product Launch

. Meanwhile, Eidos selected a real-life model in the form of Rhona Mitra to pose as Lara for fashion shoots ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.