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Harrods chief quits after six months

21 Dec 2000 | by BEN ROSIER

brief to sharpen up its old-fashioned image, left the upmarket department store earlier this month. His ... .com until the online fashion company s high-profile demise earlier this year. He was originally drafted ...

BA scraps plans for lifestyle site ahead of launch

21 Dec 2000 | by BEN ROSIER

a range of travel, fashion and leisure information as well as the opportunity to sign up for the BA ...

PROFILE: New style for the IPA - Bruce Haines, chairman, Leagas Delaney

21 Dec 2000 | by HARRIET MARSH

s always been interested in fashion, says Hamish Pringle, a former colleague and now director of marketing strategy at the IPA. He ll tell you fashion war stories of mods versus rockers. Yet ...

ADWATCH STARS OF 2000:

21 Dec 2000 | by GAIL KEMP

than 50 ads, half a dozen of which were for Asda's fashion label, George. The EDLP strategy, present ... 's account to M C Saatchi in June 1999, won back the business this spring with a good, old-fashioned big idea ...

Barrett Cernis nets creative for men's retailer

15 Dec 2000 | by JOHN TYLEE

Peter Werth, the fashion retailer for men, has picked Barrett Cernis to handle the creative on its...Peter Werth, the fashion retailer for men, has picked Barrett Cernis to handle the creative on its ... . The company, which targets fashion-conscious men aged between 18 and 35, aims to raise its profile by avoiding ... fashion stores throughout the UK, the 25-year-old Peter Werth profile has been limited and the agency has ...

DIARY: Borkowski casts an intriguing line-up for the Christmas festivities

15 Dec 2000

of Christmas, with a nativity play written by receptionist Natasha Redhead. In true primary school fashion ...

MEDIA HEADLINER: Red returns to middle ground in response to rival launches - Red revamps in a bid to be more relevant to its target market

15 Dec 2000 | by MATTHEW COWEN

in the balance of content. As well as fantastic fashion, inspirational interiors and easy entertaining ideas ...

E.THE LAST WORKING DAY: In an exclusive feature for Campaign, Matt Beaumont, the author of this year's must-read satire on the advertising industry, reviews the highs and lows of the Miller Shanks year

15 Dec 2000 | by MATT BEAUMONT

performed in exemplary fashion. I am informed that this year only five of our ads appeared upside down - our ...

MARKETING MIX: News of the world

14 Dec 2000

fashion maven at the same time. That's modern multi-tasking for you. In a similar vein, Japanese fashion designers can now use the Xlarge system to ensure their clothes are techno-friendly. Xlarge has ...

OPINION: The first digital Christmas will be the last for some dotcoms

14 Dec 2000

optimistic investors. In some cases sheer profligacy and hubris. For example, Boo.com, the online fashion ...

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