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DESIGN CHOICE: Penhaligon's bluebell perfume bottle

labelling and bottle design manage to encapsulate a part of history without being old-fashioned or boring ...

STOP PRESS: Grappa has been hired by jeweller Nicholas James

CONSUMER: Grappa has been hired by designer jeweller Nicholas James to promote its products in the high-end fashion and bridal press. The agency won the business on the back of its work for Top Shop's jewellery line Freedom. ...

Virgin lingerie label set to stage consumer PR pitch

to be creative and experienced in the consumer and fashion media. Until an agency is appointed, former ...

THE CLIENT CATALYSTS: ANN FRANCKE - Ann Francke breaks the mould of the average Mars marketer. She is open, creatively led and keen on change

division across Europe. "The same brands weren't always marketed in a co-ordinated fashion," she says ... fashion and likes to play to their strengths. She doesn't demand the same things from each ...

STOP PRESS: Chase PR takes on fashion brand Cecil Gee

CONSUMER: Chase PR has been taken on to handle press and publicity for fashion brand Cecil Gee. The promotional push follows the signing of a raft of designers to work on the label's winter 2001 collection. ...

CLOSE-UP: LIVE ISSUE/AGENT PROVOCATEUR - Agent Provocateur is proof that the maxim 'sex sells' is true, Jeremy White says

growth per year and we are looking to increase that," Corre says. "Coming from a fashion ...

Radiator sees off Quantum for Ben Sherman account

Ben Sherman has hired Radiator PR in place of incumbent Shilland Communications for consumer work. The fashion brand awarded Radiator its media relations and brand positioning brief after a two-way competitive pitch against Quantum PR. Shilland loses the six-figure fee account ...

Moss stars in TV push for Rimmel cosmetics

beauty and fashion in their own lives is fundamental to this. "It was a perfect evolution for the brand. This brand is about fashion and experimentation. About creating trends not following them. It ... an international print campaign in women's magazines. In these ads, Moss has been shot by the fashion ...

Ciro Citterio hires Kudos to take the brand upmarket

High street menswear retailer Ciro Citterio has hired Kudos for its consumer PR as the new owners begin a substantial investment programme. Trident Fashion bought the retailer in June and has appointed the agency to take the brand upmarket. Kudos MD Lindley Baptiste, who takes ...

STOP PRESS: Diesel has taken on Freewheelin' Media to handle PR

FASHION: Sports fashion brand Diesel has taken on Freewheelin' Media to handle PR for the planned relaunch of its 55DSL range. This is the first time PR for the clothing arm of Diesel has been handled by an external agency. The account will run for one year. ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.