) in 1997. The fashion brand split with BBH last year and handed the business back to TBWA before ...
Peter Werth, the men's fashion brand, has appointed Clemmow Hornby Inge to its 1m advertising account as it attempts to boost brand awareness among its target 18- to 35-year-old audience. Peter Werth positions itself as a provider of stylish but affordable clothing. It makes suits, shirts ...
fashion," said Paul Gill, managing director at Red or Dead. ...
for the fashion brand Fred Perry.
Dorothy Perkins, the women's fashion retailer owned by Arcadia, is launching its first TV advertising campaign with a 1m push designed to position the chain as the shopper's friend. The ads ... -shoppers. Sharp said that the TV campaign had been inspired by the trial concept. Icelandic fashion group ...
' These ads differ greatly from most retail fashion ads in that they don't scream at you. Instead of a pumping ... is bold enough to reject dictatorial fashion statements. Orange - 'Pregnant' and 'Morning Ugly ...
LONDON - Fashion website Boo.com is facing the prospect of closure once more as Fashionmall...Fashionmall.com, a New York-based fashion portal, said it was considering pulling out of online retailing as it is doing too little business online to justify the continuing costs. It is understood that Fashionmall once employed 23 people a figure now down to three and set to be reduced further. Boo ...
Four TV commercials produced by Soul for Uniqlo are to run in the Japanese fashion retailer's home market from the beginning of next month. The films will augment work produced by the company's Japanese agency, Thynos. ...
Stefanel, the Italian fashion company, has appointed Euro RSCG Wnek Gosper to handle its pan-European creative account. The brief includes television, cinema and print across several key European ... year. Jonason said: "Stefanel is a well-established Italian fashion brand. At the moment ...
barriers so are now easier to sell as an incentive". Follower of fashion As if to prove him ... of fashion. Mirroring high-street trends, Tradewinds now sells combat trousers and 30 types ... specialist, Fashionizer, concentrates on unusual campaigns where the clothing has to make a strong visual ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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