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St Luke's ad talks fashion for Clarks

and communications manager, Ted Hart, said: "We aim to provide everyday fashion footwear for people's real lives. The 'catwalk' idea is a great way of communicating this, and that Clarks is part of the wider fashion world ... 'catwalk', Clarks is able to talk fashion as it keeps its tongue firmly in its cheek, in a tone which has ...

MEDIA: WSJ Europe launches culinary section

restaurants to tie in with the city's fashion week, but editorial will not be exclusively city ...

Emap stays cautious despite six-month improvement

of the women's weekly Closer. However, the company faces the future loss of revenues from the fashion title ...

BAA stages pitch for retail consumer brief

, in addition to men's and women's lifestyle magazines, focusing on fashion, shopping and travel editors ...

PERSPECTIVE: By tackling our fear, WCRS shows the Pru on right wavelength

Historically, the banking and savings sector has been a bit like the car sector in its advertising output. It spends money on media like it's going out of fashion, it's one of the few remaining categories where there are discernible differences between the products, yet much of the advertising has seemed ...

OPINION: Stuart Elliott in America

as The Queen - The Illustrated Magazine of Fashion, started showing the ravages of old age. So its owner ...

CLOSE-UP: ON THE CAMPAIGN COUCH ... WITH JB

of concern about your career; and in this, you exhibit a praiseworthy disregard for fashion. You are, I ...

EUROPEAN MEDIA: France - Across the Channel

in that it is small enough to fit in a handbag and has only nine sections; psychology, movement, fashion, beauty, food ...

Speedo hires Fallon for lifestyle branding brief

The swimwear-maker already works with Fallon, part of Publicis Groupe, on its advertising account. Next year, Speedo is 75 years old and the company has been expanding out of its traditional base of swimwear to other areas of fashion, such as fitness accessories. Fallon Brand Consulting has been charged ...

Youth Perspective 7: Case Study; MTV Networks Europe

by credibility whilst still taking into account the different fads, trends and fashions that occur across Europe ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.