18 Dec 2003
| by Ben Carter
Red Bull is making its first foray into the lucrative fashion industry, with the launch...registrations.
The first event will take place next September, culminating in an annual fashion show ...
to support the event is being considered.
Red Bull's move into fashion marks an expansion of its ...
(Marketing, November 20), hopes to build on its popularity by offering an entry to the fashion industry ...
17 Dec 2003
| by Ben Carter,
LONDON - Red Bull is making its first foray into the lucrative fashion industry, with the launch...registrations.
The first event will take place next September, culminating in an annual fashion show ...
programme to support the event is being considered.
Red Bull's move into fashion marks an expansion of its ...
to build on its popularity by offering an entry to the fashion industry to people from all walks of life ...
15 Dec 2003
| by Staff,
too closely in eye-watering fashion by grabbing his groin.
The future of Jones in the "Welcome ...
12 Dec 2003
how old-fashioned even the Channel 4s of this world are.
2004: We'll be trying to see if that was a ...
28 Nov 2003
Smirnoff's seeding campaign for the launch of its Black Ice variant for men involved developing an entirely new media idea. Its pre-launch campaign included inserting postcards in jean and jacket pockets in fashion shops, sticking stickers to mirrors in hair salons and attaching branded labels to vinyl records ...
28 Nov 2003
to establish the Chinese clothing brand among both fashion buyers and young male shoppers. Luogan, with its mix'n'match fashions, wants to capture the attention of fashion-conscious young men in China. The television and print ...
28 Nov 2003
| by Claire Beale, claire.beale@haynet.com
market fickle with fashion, while rapidly maturing taste buds mean that older drinkers are forever ...
28 Nov 2003
| by Alison Littley, the marketing procurement director at Diageo
aside old-fashioned ways and show themselves able to embrace new ways of working that suit us better ...
21 Nov 2003
The campaign, which breaks next month, will support the introduction of Stella Artois' Draught Barrel, containing five litres of lager.
The manufacturer of Stella, Interbrew, claims the product will allow home drinkers to enjoy pub-quality lager.
Lowe created the ads, which will run in fashion ...
20 Nov 2003
| by Jennifer Whitehead,
The campaign will appear in fashion and style monthlies to promote the Draught Barrel, which contains five litres of Stella Artois and allows drinkers to pour pub-quality pints.
The images include a can of caviar being eaten by a cat, a whole Parma ham at the bottom of a dustbin and a discarded ...