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Posterwatch: Nokia - 'The fashion collection'

You know how old paper-based media companies are often referred to as 'cut-down trees' businesses? And how Nokia was a hero of the communication technology revolution that prompted such displays of new media cleverness?

Fashion brand FrostFrench to revise identity with WMH

LONDON - FrostFrench, the London fashion brand set up by actress Sadie Frost and designer Jemima

Media Awards 2004: Best Fashion, Beauty and Healthcare Campaign

with Dorothy Perkins by convincing the fashion retailer to use a celebrity for a one-off promotion - a media ...

Elle hires Prada PR boss Duguid for fashion editor role

LONDON – Hachette Filipacchi has hired Prada's PR director Stacey Duguid as executive fashion...in the fashion industry. There was hot competition for this job, but Stacey really understood the brand and has ... that her 10 years' experience working in the fashion industry would allow her to bring yet another dimension to an already very experienced and dynamic fashion team. As well as Dugaid's appointment, Elle ...

Frank PR sets up fashion division

Consumer specialist Frank PR has launched a fashion division and hired Peter Matthews, former...The division will aim to build its fashion client portfolio and give existing clients more insight into youth trends, according to Frank MD Andrew Bloch. ‘We will be able to put clients in touch with up-and-coming designers,’ he said, adding that it was looking at producing branded overnight bags for client Brylcreem. ...

Sekonda unveils fashion watches

Sekonda is targeting young women with a fashion watch line called Seksy....The sub-brand will be aimed at fashion-conscious women in their late teens to early 30s, a ... about £50, will include high-fashion 'bling' watches set with Swarovski crystals. The collection will change to stay in line with fashion. Tie Rack and jewellery chain F Hinds will sell Seksy in the run ...

Free magazine to target sports and fashion conscious teens

Red Hot Publishing is set to launch a new magazine combining sport, fashion and health aimed at 15...FFWD is a glossy, A5-format publication with a fashion conscious slant that will be distributed free through sports and sports clothing shops. The first issue on 25 November features a six ... culture is one of the biggest fashion influences today. But while a lot of people are into this sports ...

Emap fashion glossy to stir up women’s weekly sector

fashion glossy in the UK....-year-old women. Meanwhile, Desmond’s B Happy , a monthly fashion and beauty glossy, is also due ... positioning in the market as a weekly fashion glossy, he said: “In other countries we’ve already seen ... really strong, totally different weekly fashion title. But if they put celebrity in it, then it’s lumping ...

Campaign: Footie Chick taps into female football - Fashion PR

Campaign: Women who love fashion and football Client: Footie Chick PR team: Brazen PR Timescale...Footie Chick, approached Brazen PR's fashion team in August 2003 with the idea of launching a range for 'women who love fashion and football'. Self-funded and with little capital, he needed to launch and build ... . The range's launch was announced to trade titles Marketing and Draper's Record. To drive fashion press ...

Campaign Poster Advertising Awards 2004: The Adshel Award - Best Fashion, Beauty, Healthcare

COMMENDATION Title: Pool Agency: Fallon Client: Velvet Creative directors: Andy McLeod, Richard Flintham Art director: Dave Masterman Copywriter: Ed Edwards Typographer: Iain Richardson Photographer: Spiros Politis COMMENDATION Title: Linda Agency: Ogilvy Mather Client: Unilever...

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