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Metro targets young women with weekly spin-off title

The unnamed title is due to launch in January on Mondays under the Metro brand, with an initial print run of 50,000. It is designed to appeal to young women in the capital who primarily work in PA, secretarial and administrative work. It will feature a mix of fashion, entertainment and job features ...

Crisis Management: Does the crisis ever end?

to be fashionable at present among its stakeholders, the media, its regulator - and even itself. It seems ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.