Terminator: Time for creative teams to focus on the truth well told
31 Dec 2006 | by Dave Bedwood, creative partner at Lean Mean Fighting Machine
He wasn't from the German fashion industry; he was speaking about the pitfalls of developing above-the-line ads, but it's the digital world that should really heed his words. Looking back over the last five or six years, you can spot trends in online advertising and plot them on graph paper: streaming video ...



