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Prada joins the mobile market with exclusive LG phone

MILAN - Italian fashion house Prada has set its designers the unusual task of designing a mobile...to customise its phones, LG is hoping to win over consumers by giving an existing LG phone a fashionable ... ." Other luxury fashion brands have been similarly keen to branch out and extend their label to new ...

Fifa parts company with four over Visa sponsorship row

in question." Fifa accepted that its employees had acted in an unbusinesslike fashion and said that even ...

NBA selects Ad Pepper as global online sales agent

is about music, fashion and entertainment. Its audience compromises young, digitally aware, image ...

Dulux to sponsor Channel 4's US comedy series Ugly Betty

Hispanic woman played by Ferrera, who lands a job at prestigious New York fashion magazine Mode, and has ...

Henry signed up for Tommy Hilfiger campaigns

LONDON - Fashion brand Tommy Hilfiger has signed up France and Arsenal footballer Thierry Henry...As part of the deal Tommy Hilfiger will release a Thierry Henry collection and the footballer will be involved in promotional activity campaigns in the spring and autumn. In turn the fashion brand will become a sponsor for Henry's charity The One 4 All Foundation, set up to combat poverty and racism ...

EDF Energy to sponsor new series of Soapstar Superstar

and girlfriends against each other, running fashion boutiques. Creative will be produced by VCCP. If you have ...

Pressure grows on Burberry as brand plans China move

LONDON - Pressure is growing on the quintessentially British fashion and accessories brand Burberry

Channel 4 looks to favourites for Christmas schedule

the adventures of Betty Suarez, a plain but smart secretary at fictional fashion magazine Mode. Documentaries ...

House of Fraser mulls brand facelift to modernise image

According to The Sunday Times, the decision is a strategic one to make the retailer the "house of fashion fragrance, footwear and fun". The House of Fraser stag is thought to date back to 1909, when Fraser, Sons Company introduced the image to its drapers' stores. In 1985, the company's stag head ...

Telegraph to launch Christmas food and drink magazine

and there is much more to come." The Telegraph's September Fashion issue stretched to 88-pages, and featured ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.