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BDH\TBWA launches £1m campaign for Brother

sponsorship enables us to reveal our technological credentials and disrupt existing old-fashioned stereotypes ...

The Work: Private View

. Call me old-fashioned, but charity ads have to leave me with optimism or I don't believe it's worth me ...

Mobile launch in ad-funded offer

, entertainment and fashion. Ohrling said Blyk plans to launch with between 20 and 30 brands ...

The Work: New campaigns - UK

manager, Clarks Brief: Position Clarks as the ultimate wearable fashion footwear brand, for people who ...

Direct News: Carphone mailer in fashion focus

The Carphone Warehouse is using a flipbook-style mailing to promote its phones as fashion...The mailer, which will be sent to 70,000 16- to 24-year-old women on the retailer's database, is called The Carphone Warehouse Fashion Picker. The flipbook, created by WDMP, suggests a series of phones and tariffs to go with various outfits illustrated by characters such as The Beach Babe ...

The Work: Private view

is rewatchable in that I would like to see more of it. It is a delight to see the money fashion brands typically ... , Harvey Nichols Brief: Reinforce Harvey Nichols' fashion status Agency: DDB London Writer: Ben Tollett Art director: Emer Stamp Photographer: Dimitri Daniloff Exposure: Fashion magazines and supplements ...

Media: Things we like

Most mobile brands are now associated with music in some fashion but the recent series of Vodafone TBA gigs, organised by Octagon and broadcast on Channel 4, have successfully launched the brand's association with music. The climax of the season was a great show by The Killers at Camden's Electric Ballroom ...

The Work: Private View

there was one. The ad itself is fine. It's a glossy ad appealing to the fashion fabulous. It doesn't set ... good cause. Gisele always catches the eye and red is obviously the new black. Another firm fashion ... firm during Ms Moss' latest scandal and didn't drop her, unlike other fashion brands - they clearly ...

The Work: New campaigns - UK

director, Harvey Nichols Brief: Reinforce Harvey Nichols' fashion status Creative agency: DDB London ... planners: Kate Jarrett, Kate Roberts Photographer: Dimitri Daniloff Exposure: Fashion magazines ... the department store's position as the UK's most renowned fashion retailer. Three press executions demonstrate ...

Music: Move with the music

and fashion. The music publisher Boosey & Hawkes recently worked with Colman's mustard on its "meaty ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.