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Celebrities designing clothes - how does it influence what shoppers buy?

Kate Moss' fashion range is hogging the headlines - and flying off the rails at Topshop ... designed by the fashion icon. The model briefly appeared in the window of the store for about 10 seconds ... , go in and out of fashion. Richard Perks, director of retail research at Mintel said: "Like fashion ...

How has the web changed magazine reading habits?

Women's fashion and lifestyle monthly Glamour was hit by a 7% period-on-period drop in sales and many other women's lifestyle mags experienced similar declines, writes Nikki Sandison . The worst hit by far was Emap's NW (formerly New Woman), which fell 42.9% in the first half of 2007 despite a December ...

Will a free men's magazine succeed?

. The company has already tied up distribution deals with a number of gyms and fashion retailers and is in talks ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.