to remove filtersQS seeks agency to develop direct drive
05 Jun 2007 | by Ed Kemp
and Wales. Aside from fashion, the chain sells discounted homewares and jewellery for 1. ...
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Esprit hires Cunning for experiential task
26 Jun 2007 | by Ed Kemp
LONDON - Fashion brand Esprit is embarking on a national below-the-line push to highlight...The fashion brand has hired Cunning to handle the campaign, which will span a range of promotional and experiential activity kicking off later this month. As part of the push, shoppers will be given the chance to design and produce their own carry bags in-store: customers will be given a postcard on which to draw ...
Home shopping group Otto launches new brand
02 Mar 2007 | by Jacquie Bowser
Montage, targeting busy women wanting to make time for fashion....Nine seasonal catalogues will be published each year, supported through the website at http://www.montage.co.uk/ . Each new edition will offer the latest trends including seasonal fashion, casual and evening wear, accessories, footwear, lingerie and swimwear. The product range will feature a mixture of montage own ...
Hurrell and Dawson lands £9m IPC Look
11 Jan 2007 | by Ian Darby
The publisher is describing Look, which will have a focus on fashion and celebrity style, as its biggest-ever launch, and is backing it with a budget of 18m over two years. Hurrell and Dawson won the brief after a competitive pitch. It will develop a 9m integrated campaign that will include traditional ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
