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Branding: Design choice - Ben Sherman and Gibson guitars

, meanwhile, demonstrates that its fine products are as much fashion statements as musical instruments ...

Fashion brands slammed by WWF report

LONDON - The World Wildlife Fund has criticised a host of global cosmetic and fashion brands...Its report, called Deeper Luxury, ranked major fashion brands on their ethical and environmental ... fashion and cosmetic brands had been slow in embracing their responsibilities in a resource-stricken world ... who accepted millions of dollars to front fashion campaigns have a responsibility to ensure ...

IPA Diploma: President's Prize Essay by Faris Yakob

I believe the children are our future Young people now consume, remix and propagate ideas in a participatory fashion, Faris Yakob writes. By looking at how they interact with media, we can identify how brands will work in the future. 'The future is already here - it's just not evenly distributed'1 ...

News Analysis: Advertising with a conscience

, fear of coming forward with information and the glamorisation of guns in music, fashion, film ...

Advertising with a conscience

, fear of coming forward with information and the glamorisation of guns in music, fashion, film ...

Hotline: Dye Holloway Murray wins charity account

with Rainey Kelly Campbell Roalfe/Y&R. The agency will begin work on the charity's Fashion Targets Breast

Media: All about ... Green media owners

retail operation selling all manner of eco-friendly, organic and fair trade gubbins, ranging from fashion ...

Breakthrough Breast Cancer drops RKCR/Y&R for start-up

DHM will work on the charity s flagship campaign, Fashion Targets Breast Cancer , which stars supermodel Sophie Dahl. The long-running campaign, which has previously featured Jade Jagger, Claudia Schiffer and Helena Christensen in press, poster and cinema ads, has raised more than 8m ...

NEWS ANALYSIS: How ‘crap towns' learned to hit back

in this fashion? Hackney s comms team was shortlisted for a PR on a shoestring CIPR award this year for its ...

TK Maxx calls in Talk and Lexis for charity appeal

-end fashion coverage in glossy magazines, national newspapers and supplements, as well as on TV, radio ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.