Should companies embrace slang names for their brands?
01 Dec 2009 | by Staff
teenage daughter uses that reinforces its low-budget, high-fashion status. No Christian Woolfenden ...
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Adwatch Review: Weetabix
01 Dec 2009
milk on them or build a shrine to them. Instead, 'The Rigby Stakes' offers good, old-fashioned ...
London freesheet market takes new twist
30 Nov 2009 | by Jennifer Whitehead
, politics, health, music and fashion" similar territory to that covered by thelondonpaper and London Lite ...
Campaign Media Awards 2009: Best Fashion, Beauty and Healthcare Campaign
27 Nov 2009
: n/s The fashion for having an all-year-round tan clashes with health warnings about the dangers ...
The Week: The best of campaignlive.co.uk
27 Nov 2009
're in the fashion business. A lot of people start at the answer and work their way back to a problem they can shoehorn into that answer. Currently, the fashion is social media. So that's the answer, now what ...
Campaign Media Awards 2009: Best Retail and Home Shopping Campaign
27 Nov 2009
journalists and opinion formers and consumers who read the weekly fashion glossy. In a strategy that achieved ...
Campaigns: Voluntary Sector - Old bags raise cash for Cancer Research
27 Nov 2009
secured with fashion bloggers, who acted as online brand ambassadors encouraging users to spread the word ...
The World: Keeping the 'global Russian' in touch with home
27 Nov 2009 | by Claire Billings
In London's fashionable districts of South Kensington and Chelsea, a conspicuous poster campaign ... heart is an exclusive club, comprising 300 members made up of successful Russians, from fashion ... the high-fashion glossy Coast, which started in 1996, and New Style, an upmarket lifestyle title, launched ...
The Work: New Campaigns - The World
27 Nov 2009
: TV THE LOWDOWN Crispin Porter & Bogusky has created a holiday campaign for the fashion ...
Media Forum: Is creativity flourishing?
27 Nov 2009
of these examples resonate with us, not being entirely au fait with the vagaries of the fashion world ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
