31 May 2012
| by Kim Benjamin
The fashion brand has celebrity fans, but is struggling against high-street rivals....of French Connection's King's Road store in London.
While the mid-market fashion brand has built up a ...
on the high street has been far less impressive.
The fashion retailer's shares crashed by nearly 25 ...
, particularly at the fast-fashion end.
We asked Peter Corrieri, director at fashion consultancy EPFD ...
29 May 2012
| by Nicola Clark
Burberry is to embrace '"fast fashion" by allowing consumers to buy items from its next collection...as well as fashion photographers to document how they wear the iconic Burberry trench coat, has become a ...
user generated content.
The brand live streamed its London Fashion Week catwalk to its 25 ...
.
Burberry continued its digital democratisation of fashion with its Tweetwalk , partnering with Twitter ...
24 May 2012
| by Kim Benjamin
sports, casual and fashion ranges. Brands such as Under Armour require further investment in broader ...
23 May 2012
advanced fashion brand in the world and it's utterly, utterly British.'
Awards juries may or may ...
23 May 2012
| by Sarah Shearman
shopping and fashion summer activity....The Malibu VIP app, created by Zone, is an online loyalty programme that features content including drinks recipes, games and fashion tips.
Every time a user interacts with this content ...
music, fashion and exploring the latest styles for their social get-togethers."
He added the Facebook ...
23 May 2012
| by Daniel Farey-Jones
expansive way. I think we ve surprised them.
"They now understand that we are in fashion and beauty, more ...
22 May 2012
| by Jane Bainbridge
. Having long since shaken off its old-fashioned image, cider has successfully attracted a high proportion ...
18 May 2012
| by Maisie McCabe
they thought of a man with a bowler hat. We needed to invest in more emotional categories like fashion ...
by Omnicom media agency Manning Gottlieb OMD, who signed partnerships with high-fashion magazines ...
16 May 2012
favourite holiday destination?
Anywhere off the beaten track.
What are your hobbies?
Fashion ...
16 May 2012
| by Will Harris
the digital tasks. It's the least-scrutinised, least-fashionable part of modern marketing, but some people ...