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Media360: John Lewis marketer Craig Inglis on surprising consumers

expansive way. I think we ve surprised them. "They now understand that we are in fashion and beauty, more ...

Daring to be different is paying off for Southall

Claire 23 years ago before becoming the group ad director for IPC's fashion and beauty titles. She ... is that you can be bright, intelligent and successful and be interested in fashion and beauty," she says. "But ... on the reader, overhaul the website and launch a spin-off, biannual fashion publication called Marie Claire ...

Lewis Hamilton and Jenson Button star in Vodafone shoot

The F1 teammates can be seen styling, directing and photographing an eccentric high-end British Summer fashion shoot under the watchful eye of stylist Valentine Fillol-Cordier. The film follows ... that allows customers to enjoy tickets and money-can t-buy experiences across British festival, fashion ...

Reelkandi.tv launches online show Afternoon Tease

on the latest trends in music, fashion, showbiz, gadgets and entertainment. The programme will offer ... versions aimed just at music, fashion and an over-30 demographic, would also be made available ...

Oxfam ads showcase vintage clothes

Oxfam is positioning itself as a fashion brand through a new ad campaign for its expanding vintage...The campaign includes an online film to run alongside print ads, shot by fashion photographer Robert Erdmann and created by RKCR/Y R. The series of styled ads feature unique vintage outfits from Oxfam shops. Themed around the style of the 1940s, 1950s and 1960s, the ads have been designed to tell ...

Very.co.uk launches Christmas ad to promote its sale

fashion show, which took place on 13 October. Part of Shop Direct Group, which owns brands including ...

IPC claims Nuts readers no longer 'lads'

group advertising director, said the research indicated young men were very interested in "fashion ...

Step into the spotlight

to events celebrating broader tastes, from vintage fashion to extreme sports. People are hungry ...

Grazia online TV goes live

-up of the latest fashion, beauty, current affairs and entertainment news also features in the print version of the glossy magazine. The first episode includes behind the scenes footage from New York Fashion Week, a ... 's creative director of TV, has been timed to launch during London Fashion Week. Grazia TV is working ...

Peroni launches 'timeless' five-minute cinema ad

designer Antonio Berardi to create a collection of fashion items and a window display at Harrods. Beradi ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.