to remove filtersPROMOTIONAL FEATURE: Find and target customers in the social media maze
12 Jul 2010 | by Steve Plimsoll
, using the website to promote its fashion ranges and interact with customers; it also has more than 35 ...
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My YouTube ad of the week: Andy Nairn, Dare
16 Sep 2011
Andy Nairn, chief strategy officer, Dare Why I like this I m not currently in the market for a lightweight armoured vehicle. But if I were, Texas Armoring Corporation would be top of my consideration list, thanks to this film. It s a good old-fashioned product demonstration, featuring the company ...
PROMOTIONAL FEATURE: How mail bounced back to reach brand new heights
12 Jul 2010 | by Graham Cooper
volumes hitting our in-boxes daily. Fashion retailer ASOS.com is a big user of social media, but it also sends out a monthly glossy fashion magazine (left) as a loyalty tool, along with a supplement ...
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
such as Threadless (fashion), globrix (property), linqia (marketing), Kiva and Zopa (finance) are using connected ...
Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
content and old-fashioned advertising all based on your personal preferences. Think Sky+ mashed with My ...
Filofax pursues retention with email and social media drive
20 May 2010 | by Sara Kimberley
and behavioural characteristics. In addition, Filofax UK will be launching a new product and fashion edition ...
Amazon spoofed for Buy Nothing green campaign
24 Nov 2009 | by Daniel Farey-Jones
the appeal of Nothing. Among them are Radio 4 'Today Programme' presenter John Humphries, fashion designer ...
MTV launches youth insight website for brands
07 Sep 2009 | by Dan Leahul
The website is aimed at advertisers and marketers and looks to provide insight into global youth attitudes , focusing on travel, fashion, technology and entertainment. It's backed by MTV-owner Viacom Brand Solutions International (VBSi), which recently scrapped its quarterly print edition of MTV Sticky ...
Tesco hires Venda to launch fashion website
20 Jul 2009 | by Rachael Gallagher
LONDON - Tesco has hired ecommerce specialists Venda to launch its online fashion website
Cheeze appoints Groves as client services director
07 Jan 2009 | by Nikki Sandison
marketing overseeing SEO, pay per click, affiliate marketing and email marketing for retail, fashion ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
