to remove filtersAuto Trader drives on board Facebook Timeline
19 Jan 2012 | by Maisie McCabe
that launched today (19 January) include a fashion app from social shopping site Lyst and a podcast and radio ...
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The seven sins of content marketing
22 Feb 2012 | by David Benady
answer is: how much branded content is too much? Fashion house Burberry has taken a fascinating ... of themselves wearing the label's coats. The co-creation campaign has been widely praised in the fashion ... , and shun long-text forms. Fashion retailer My-wardrobe.com, which has used the services of former Grazia ...
Mercedes-Benz seeks younger appeal through social media
19 Jan 2012 | by Sarah Shearman
The German luxury car marque is currently looking for an agency to devise a three-year social media strategy, which will enable it to connect with 25- to 44-year-olds. Mercedes-Benz is already active in the social media space, largely through its Fashion Week tie-up. It is looking to boost its ...
Sales agencies stake a claim to digital prize
02 Dec 2011 | by David Benady
Zealand as a stuffy and old-fashioned brand compared with budget airlines. Media coverage Another ...
Honda bikes hires Tinchy Stryder to target teens
08 Nov 2011 | by Matthew Chapman
The online film starring Stryder is being supported by a Facebook game and a tie-up with fashion brand Gas in order to push the Vision 50, Honda's 50cc entry level scooter. The Urban Explorer Facebook game is available in five languages and offers the chance to win the scooter and money ...
Telegraph launches free iPad app with Audi
21 Sep 2010 | by Maisie McCabe
TigerSpike. As was first revealed in June , TMG re-launched its fashion portal, Fashion ...
PROMOTIONAL FEATURE: Find and target customers in the social media maze
12 Jul 2010 | by Steve Plimsoll
, using the website to promote its fashion ranges and interact with customers; it also has more than 35 ...
PROMOTIONAL FEATURE: How mail bounced back to reach brand new heights
12 Jul 2010 | by Graham Cooper
volumes hitting our in-boxes daily. Fashion retailer ASOS.com is a big user of social media, but it also sends out a monthly glossy fashion magazine (left) as a loyalty tool, along with a supplement ...
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
such as Threadless (fashion), globrix (property), linqia (marketing), Kiva and Zopa (finance) are using connected ...
Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
content and old-fashioned advertising all based on your personal preferences. Think Sky+ mashed with My ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
