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The Work: Private View

Fuller, general manager, marketing, Westfield London Brief: Launch Westfield as a new fashion beacon ...

The Work: New campaigns - UK

communications, House of Fraser Brief: Position House of Fraser as the destination for fashion on the high ...

The Work: New Campaigns - UK

agency: Rocket Media planner: Vanessa Lenton Photographer: Karena Perronet-Miller Exposure: Fashion ...

The Work: Private view

Brief: Prepare for the most fashionable sale Agency: DDB Writer: Thierry Albert Art director: Damien ...

The Work: New Campaigns - UK

enjoying the pudding in an old-fashioned kitchen surrounded by elderly relatives and chintzy decorations ...

The Week: People News - Harris joins Emap fashion

as general manager Asia-Pacific of its business-to-business fashion analyst service WGSN. She will now focus

MCBD launches luxury division

with two clients; the hotel guide Mr and Mrs Smith and the Centre for Fashion Enterprise, which acts as an accountancy and PR partner for luxury fashion brands. The new division also expects to work on some of MCBD ...

M&C Saatchi set to launch luxury arm

brand Thomas Pink and the Krug Champagne account. Agency luxury and fashion arms have had muted success in the UK in the past. In 2002, Leo Burnett took a minority stake in Made, a fashion-focused unit ...

Opinion: Perspective - Will Brand Beckham survive infidelity allegations?

for Marks Spencer as he was as a cool fashion icon advertising Police sunglasses. Advertisers could also ... convince other blokes that it was OK to take an interest in fashion and grooming without fear of being ...

MEDIA: Strategy of the Week - Levi's finds new-style strategy for new-style jeans

agency, Starcom Motive, says. "It is tempting for a fashion brand just to appear in fashion sectors. Essentially, we want to hit kids when they are involved in their passions." Fashion is not top priority ... in gaming titles, listings magazines and movie titles as well as the core fashion and lifestyle publications ...

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Mobile

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.