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London Fashion Week: Brands on the catwalk

The fashion industry is attracting serious corporate sponsorship. Maja Pawinska reports...Twice a year, the world's beautiful people descend on London for the British Fashion Council's Fashion Week, the most glamorous trade show in the country. It's not just about the eyebrow ... Fashion Week in February and September every year is big business, and is supported by around £1.5m ...

CAMPAIGNS: Stunt - Seafood hat wows Royal Ascot ladies

's Bluecrest Seafood. Objectives To promote fish as a fashionable protein-rich food and increase brand ... , The Times' Style column, The Sun and the FT running items. In addition, fashion pundit Jeff Banks commented ...

PUBLIC RELATIONS AWARDS 2000: Campaign - The Major Players Award Best Consumer Campaign.

Map Company s web site in the two weeks after launch. FINALISTS Launch of the Fashion ...

CAMPAIGNS: Judge and Jury - Pointing the finger of blame at World Cup pulling power/Calling on the World Cup as a convenient excuse for poor financial results simply doesn’t wash, says Nick Fitzherbert, director at Ludgate

fashion-conscious people such as Jeremy Clarkson. So powerfully did this point come across ...

Cake takes over PR for Clothes Show Live event

Cake has been appointed to handle PR and marketing for the Clothes Show Live, the annual fashion...Cake has been appointed to handle PR and marketing for the Clothes Show Live, the annual fashion exhibition that has been running for 11 years. Account director Claire Curran will head the six ... through clubs and fashion colleges, is part of a completely new team of companies to design and direct ...

CAMPAIGNS: Sponsorship - Beck’s puts its faith in the future of art

, while British fashion designer, Julien Macdonald, Agnes B and Dave Stewart presented the student ...

CAMPAIGNS: Ketchum calls in the A-team - Fashion PR

On March 17, London s Natural History Museum was the setting for the Oscars of the fashion world...On March 17, London s Natural History Museum was the setting for the Oscars of the fashion world - The British Fashion Awards. A glamorous occasion and the highlight of the industry s year, the best of British designers are rewarded for their input or impact on the world of fashion. Now in their 14 ...

STOP PRESS: Clear heads Leicester fashion week PR

The organisers of Leicester Fashion Week have appointed the newly-formed agency, Clear PR...The organisers of Leicester Fashion Week have appointed the newly-formed agency, Clear PR, to promote the event which will take place in September this year. Clear PR will work with the Leicester Mercury, owned by Northcliffe Papers, which is organising the week of catwalk fashion shows featuring ...

CAMPAIGNS: Smokers given a sweet alternative - Public Awareness

calories, it was sure to be a success with the fashion-conscious clubbers in London s West End ...

STOP PRESS: Camron lands Optika Group PR

agencies. Camron will promote Optika s sponsorship of shows at the London Fashion Week....agencies. Camron will promote Optika s sponsorship of shows at the London Fashion Week. ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.