Carat is the media agency of record for Arcadia Group, which merged Bhs into its operations last year. The previous incumbent was MPG, which resigned the account in August 2009. Arcadia Group hired Grey to handle the ad accounts for its Bhs, Evans, Wallis, Burton and Dorothy Perkins fashion brands ...
The partnership, brokered by Starcom MediaVest and the film consultant elevenfiftyfive, will incorporate the commissioning of four five-minute high-definition films, which will be created by directors selected from the advertising, music, feature film and fashion industries. The subject of the films ...
The publisher is currently presenting agencies with its plans and the launch is understood to be set for later this year. The title will be aimed at affluent ABC1 women in the 25- to 40-year-old age bracket and will have a focus on celebrity and fashion. ShortList launched in September 2007 as a free ...
The revamped website will feature a combination of the men s style website GQStyle.com and GQ.com to expand the site s fashion offering. The new editorial sections on the site will reflect the content ... with expanded content in areas such as fashion, as well as greater capacity for timely content, GQ ...
The incumbent on the account was Arena BLM. Mindshare already handles the discount fashion retailer's offline media planning and buying business. Arena BLM won the online business in February 2007 after a pitch against Golley Slater and Starcom. Mindshare won the fashion chain's media business ...
down; and the claymation can fashioned by the animation director David Riddett turns out to be somewhat ...
-based phenomenon, is what old-fashioned advertising always did when it followed the rules of Bill Bernbach rather ...
the history of Britain's traditions, cults and fashions, while a second, "the mixer", sees British cultural ...
the old-timers, as though they are residents of a newly fashionable village. This should probably be a ...
Emily Blunt gracing the cover, does acknowledge a change in spending habits, however, with a fashion ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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