Emery ready to bring charm to leadership role
23 Feb 2012 | by Katherine Levy
Mindshare even had an office, and he recalls with fondness a misguided fashion sense. "I remember Dominic ...
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It's just a bad ad show
23 Feb 2012
to be an "Xpert", but his fashion knowledge is lacking - or he'd know that men of a certain age can't get away ...
MAGAZINE ABCs: Digital editions make impact
23 Feb 2012 | by Katherine Levy and Alasdair Reid
dips. Recent developments include the launch of the biannual fashion magazine Marie Claire Runway ...
Media Forum: Is it time to ditch TV teams?
23 Feb 2012
For decades, the TV department has been the engine room of the media agency. Quite rightly so. It's difficult to conceive of a more powerful advertising medium than old-fashioned broadcast TV - and, for an advertiser of any decent size, it has tended to be the lead medium, both in terms of spend and philosophical ...
Grazia releases bespoke edition to celebrate London Fashion Week
21 Feb 2012 | by Nick Batten
Fashion magazine Grazia has launched its spring collector's edition, the Big Fashion Issue, to mark...on year. Additionally, the 'Grazia Fashion Issue Live!' online documentary series has been capturing ... and Facebook. Abby Carvosso, managing director of Bauer Magazines lifestyle, said: "London Fashion Week is a big event in the calendar of fashion-conscious upscale women and Grazia is celebrating it with a ...
Chip shop spoofs Beckham Bodywear ad
21 Feb 2012 | by Matthew Chapman
The comedy video appears to show Beckham in his briefs eating chips and ends with the strapline "forget London Fashion Week, it's National Chip Week . The creative plays on the fact that this week (20-26 February) is both London Fashion Week and National Chip Week. The ad might not last long ...
Brand Aid
17 Feb 2012
Spring countries, the ex-boss of BP, a misbehaving footballer or a fashion designer prone to drunken ...
All About ... Magazine industry consolidation
16 Feb 2012 | by Alasdair Reid
It is, clearly, folly to second-guess the vagaries of fashion. For instance, who could have predicted that London W6 could have become such an epicentre of chic? People surely regarded it as an arid cultural desert until they heard that Immediate Media intended to move into offices overlooking ...
Why should supermarkets be on the media plan?
16 Feb 2012
MARK BUCKNELL - DIRECTOR OF PRODUCT STRATEGY, JCDECAUX Why are supermarkets continuing to buck the trend? Wallis Simpson reportedly said that "supermarkets are more fascinating than any fashion salon". Supermarkets offer today's consumers a right royal treat in terms of diversity of product ...
Things we like
16 Feb 2012
. What's wrong with the old-fashioned way of phoning, then e-mailing an RFI? Marketing directors ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
