to remove filtersDigital & Direct brief: Marc Jacobs launches email campaign
04 Feb 2009
Marc Jacobs, the high-end fashion brand, has launched an email campaign promoting its Daisy perfume
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Kantar releases grocery data app
10 Aug 2010 | by Jacob Mathias
research and insight into what consumers buy in FMCG, fashion, entertainment and telecommunications. ...
Sector Insight: Pet Food and petcare retailing
02 Dec 2008 | by Jane Bainbridge
As any of the weekly gossip mags show, no self-respecting C-list celeb can be seen without a small dog, as pets have become fashion accessories. The growing humanisation of pets has created expansion in the market for pet food and petcare products, where product development trends closely mimic ...
LK Bennett website lets users buy clothing worn by catwalk models in video
21 Nov 2008 | by Fiona Ramsay
The video footage is from a fashion show that took place at The Dorchester during an afternoon champagne tea, featuring luxury clothes, shoes and accessories. The service has been developed by Product Magnet to let web browsers see a moving version of the clothing on a model for a more informed purchasing ...
Baileys launches Christmas Lounge site
18 Nov 2008 | by Fiona Ramsay
on ideas and inspiration, such as fashion and lifestyle trends. The second area covers food and drink ...
Marks & Spencer brings together Twiggy and Take That in Christmas ads
05 Nov 2008 | by Miranda Fitzgerald
to comment on the retailer's future plans but said that Twiggy and its other fashion faces were still under ...
Bartle Bogle Hegarty dominates IPA Effectiveness Awards
04 Nov 2008 | by Alex Brownsell
, for a campaign it developed for luxury fashion brand Radley. Following its acquisition by private ...
Adwatch review: Ryvita Limbos
04 Nov 2008
should be doing it the good old-fashioned way by eating 'healthily'. Next the saintly Fern informs us ...
Marks & Spencer launches new range for 45+ women
03 Nov 2008 | by Miranda Fitzgerald
The Portfolio range, which will be released in February 2009, will be positioned between Per Una, M S's most directional fashion range, and its classic range. Last summer the retailer faced ... -aged, fashion-conscious females, such as actress-turned-Strictly Come Dancing contestant Cherie Lunghi ...
Sector Insight: Soups
28 Oct 2008 | by Jane Bainbridge
From chicken soup's reputed health-boosting properties in Jewish culture to Andy Warhol's iconic Campbell's Soup prints, soup is a dish with near-universal appeal. For many, it is the ideal simple, comfort food. It has been prey to shifting fashions, but with shoppers now seeking out convenient, healthy ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
