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Ex-Mercedes-Benz comms chief Andrew Roberts to join Bentley

Roberts, who left Mercedes earlier this year, will become head of global brand comms at the British car manufacturer. He spent three years in the top comms job at Mercedes, where he oversaw the company's backing of London Fashion Week amid efforts to broaden its demographic. Before this, former ...

Mercedes seeks social media shop

enthusiasts called MyVan and sponsorship of the London Fashion Week, which was promoted via the @MercedesLFW ...

Pitch Update

. Another sector that's been lacking in reviews of late is high-street fashion, but a glimmer of light has come through with news that Hobbs, the women's fashion label, is looking for an agency to handle ...

Telegraph launches free iPad app with Audi

TigerSpike. As was first revealed in June , TMG re-launched its fashion portal, Fashion ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.