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EdenCancan to link Duchamp to urban artists

The move follows project work by the agency for the brand earlier this month around the promotion of a pop-up shop in Regent Street. It also follows the recent appointment to the fashion brand ... not be associated with the brand to expand its fashion appeal. Nick Ede, creative director of EdenCancan, said ...

Sports lifestyle brand Extreme Group seeks agency for lifestyle push

The firm is looking for a consumer agency that can handle an all-encompassing brief across its six categories, ranging from fashion to sports drinks. Extreme's categories include Extreme Hotels, travel brand Extreme Destinations, driving experience company Extreme Element and sports beverage brand Extreme ...

Pentland seeks Kickers support as it hires Fluorescent for Ted Baker brief

wide range of personalities and leverage the Ted Baker fashion team s relationships with well ...

The BIG picture

Online fashion retailer GetTheLabel.com has called in SKV Communications to help attract a younger audience. The agency will launch a guerrilla-style graffiti film campaign starring skaters, BMXers and Manchester's underground music artists. ...

Sarah Gower: On the starting blocks

sports brand to fashion label. However, when asked if there is a risk the company could lose its ...

Luxury clothing label Beulah brings in Rain Communications

Fashion and lifestyle specialist Rain Communications has been chosen to help luxury label Beulah...The independent agency, which counts John Lewis and Avon among its clients, will develop a fashion ... our offer within the fashion spectrum'. O Rorke added: 'We believe all these brands ... , ultimately, global fashion industry.' ...

Land Securities seeks PR help for Trinity Leeds launch

. Land Securities wants to see agencies with retail and fashion PR credentials to help the venue propel ...

Bench hires Canoe as UK consumer PR agency

Fashion label Bench has hired Canoe as its UK PR agency to 're-educate media' about its brand

FitFlop turns to The Brooklyn Brothers in bid to move into fashion

it use the Olympics to break into the world of fashion....want to help them move towards being a brand focused on fashion and lifestyle. We ve talked to them ...

London Fashion Week: Followers of fashion

As the fashion circus arrives in London, John Owens explores how PR professionals can grab...The multi-million-pound fashion circus comes to town today. Long-limbed models will stalk the catwalk at London Fashion Week as an estimated 5,000 press and photographers capture the trends and names set to shape this year's fashions, from high-end boutique to high-street chain. For clothing ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.