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Burberry is to embrace '"fast fashion" by allowing consumers to buy items from its next collection...as well as fashion photographers to document how they wear the iconic Burberry trench coat, has become a ... user generated content. The brand live streamed its London Fashion Week catwalk to its 25 ... . Burberry continued its digital democratisation of fashion with its Tweetwalk , partnering with Twitter ...
The move follows project work by the agency for the brand earlier this month around the promotion of a pop-up shop in Regent Street. It also follows the recent appointment to the fashion brand ... not be associated with the brand to expand its fashion appeal. Nick Ede, creative director of EdenCancan, said ...
sports, casual and fashion ranges. Brands such as Under Armour require further investment in broader ...
s Angels and Hawaii Five-O are back. In the UK the Dunlop fashion brand and Dewhurst butchers are being re-launched, while House of Fraser has brought back vintage fashion brand Biba. This serves as a ...
Zenith has been appointed to the £3 million UK media planning and buying account for the fashion...fashion, accessories, fragrances and watches. These include Emporio Armani, Giorgio Armani, Armani Jeans, Armani Junior and the youth fashion label Armani Exchange. Armani has previously worked with UK ad ...
The firm is looking for a consumer agency that can handle an all-encompassing brief across its six categories, ranging from fashion to sports drinks. Extreme's categories include Extreme Hotels, travel brand Extreme Destinations, driving experience company Extreme Element and sports beverage brand Extreme ...
Look, IPC Media's weekly fashion title, is launching a multiplatform street style franchise driven...users can share street style photography and get fashion inspiration from their peers. The online ... : "We know from research that women look to other women for fashion inspiration, and we re tapping ... of making fashion accessible to all women. We expect this franchise to significantly increase visitor ...
fashion and food." With a year to go before its opening, the shopping complex already has 60% of units ...
." AskMen claims that its content reaches more than 800,000 UK males a month, offering advice on fashion ...
Liam Gallagher's fashion brand Pretty Green has hired the creative agency Holler to handle its
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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