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SodaStream appoints Luchford APM for global design brief

is the start of a global campaign for the company. The work will involve work in fashion and design weeks ...

Bollywood makes way for the reality of modern India

their mates: tattoo artists, fashion designers, stylists, models-turned-production company owners, street ... with The Guardian to shoot mini-documentaries about each of these talents, delving into the worlds of fashion, music ...

Chewits calls in Cirkle PR to appeal to older audience

of places, fashions and flavours and will include social media and online promotion. There will also ...

The Tea Council hires Threepipe to make tea 'cool again'

Threepipe is charged with targeting the 20- to 25-year-old market using fashion tie-ins and promoting the health benefits of tea. The agency won the brief, thought to be worth around 250,000, after ... . The agency will be working on a series of tea pop-up shops that all have a British fashion theme to help lift ...

Cobra 'Cobra train' by BMB

different Indian protagonist. All three are leaders in their respective cultural fields, a fashion blogger ...

Consumer: Malibu puts some varnish on its image

and their friends could sample fashion and beauty products, and try new Malibu cocktail recipes. Other activity ... of mind with opinion-forming media To achieve cut-through within the fashion and beauty community To generate coverage in consumer lifestyle and fashion media To drive consumers to the Malibutique ...

Pitch Update

. Another sector that's been lacking in reviews of late is high-street fashion, but a glimmer of light has come through with news that Hobbs, the women's fashion label, is looking for an agency to handle ...

Private View: Kate Stanners and Phil Rumbol

and Heston as the master of the dark arts. Delia shows us how to do some good old-fashioned home ...

Diet Coke calls ad pitch

from an agency of record model and build the brand's links with the fashion world....its collaboration with fashion to the next stage. "We are therefore exploring partnering with a ...

As UK clients slash budgets, agencies look East

with a fashion retailer. Meanwhile, Bray Leino is in line for a project via the London office ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.