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, with the launch of a new fashion and beauty site called Style it Light....The Style it Light hub will offer fashion editorial and video content from IPC titles Marie Claire, Look and InStyle, which will be updated daily, targeting 17- to 29-year-olds. The fashion site feeds into Diet Coke's overall brand strategy to integrate itself with the fashion world, re-engage lapsed ...
Antonio Berardi to create a collection of fashion items and a window display at Harrods....fashion boutique Yoox.com. The partnership is designed to convey the Italian spirit of the brand. ...
-snorting cockerel, in a parody of the fashion world, to promote the store's Fifth Floor Foodmarket....spotlight on the backstage shenanigans of a catwalk fashion show. In one scene, a goat is shown vomiting ... . The viral is accompanied by press activity in monthly fashion titles, which shows the front row of a catwalk as shot by the fashion photographer Robert Wyatt. Julia Bowe, Harvey Nichols marketing director, said ...
Luxury French liqueur brand Chambord is looking to associate itself with the fashion world through...Fashion Week guests. ...
grew by 12% between 2002 and 2006. This is in part attributable to its fashionable association with rap ...
Evian is reinforcing its links with the fashion industry through a sponsorship of London Fashion
LONDON - Evian is sponsoring Sky One's new series 'Project Catwalk', in which 12 aspiring fashion...Carat secured the Danone brand's first TV sponsorship and has further linked it with fashion as the official water of London Fashion Week. 'Project Catwalk' starts its three-month run tomorrow at 8pm ... on 'Project Catwalk' are fashion designers Julien Macdonald and Sadie Frost, as well as model Erin O ...
hip as the fast food giant talks to fashion names Tommy Hilfiger, P Diddy and Def Jam's Russell...The fast food giant is planning to highlight its credentials as a "lifestyle brand" by making its "staff relevant to our lifestyles". McDonald's is currently in talks with a number of fashion designers, who will be briefed to put a new twist on the chain's current Ray Kroc-designed uniform. However ...
Perrier has linked up with this year's Fashion Fringe event to provide the UK's top designers
Smash, the instant mashed potato brand, is entering the fashion sector with a range of clothing
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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