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HTC 'free-fall fashion shoot' by Mother

HTC has staged the world's first free-fall fashion shoot on a mobile phone in a new global campaign

Private View: Kate Stanners and Phil Rumbol

and Heston as the master of the dark arts. Delia shows us how to do some good old-fashioned home ...

EBay 'Fashion Outlet' by DDB Tribal, Germany

EBay has unveiled a new campaign to promote its Fashion Outlet....The autumn/winter ads showcase fashion items from some of the brands that sell through the site ... the digital element of the campaign, with a presence across a wide range of fashion sites, online integrations and sponsorships with fashion bloggers. The campaign will also feature a social media element, targeting fashion ...

Vodafone 'Jenson and Lewis, fashion photographers' by BBH

Vodafone challenges F1 drivers Jenson Button and Lewis Hamilton to style a fashion photo shoot...The making of video, distributed online only, promotes Vodafone VIP, which gives customers access to the British festival, fashion and Formula 1 events. ...

Private View: Jon Williams and Paul Rees

lounges in a supremely self-satisfied fashion by the sun-dappled pool of an ostentatious Mediterranean ...

Gap '1969 stream, a new shopping experience' by AKQA

The app features exclusive content from designers, musicians and fashion insiders while allowing consumers the ability to interact by discovering and then sharing content. A music video from Truth Salvage called 'Them Jeans,' as well as a video featuring Project Runway's Jay Sario dressing people ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.