to remove filtersThink BR: BrandZ shows why technology matters
23 May 2012 | by Nick Cooper
control of its brand experience especially through the use of digital media, beaming its fashion show live ...
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EBay Fashion sponsors Marie Claire app
29 May 2012 | by Nick Batten
IPC monthly magazine Marie Claire has secured eBay Fashion as the sponsor of its newly launched...The free app provides the latest news and reviews from the world of fashion, celebrity and beauty, in an easy-to-navigate environment. As part of eBay Fashion's three-month sponsorship, the online retailer ... to the eBay fashion store. Mike Newcombe, director of mobile advertising at IPC, said: "The Marie Claire ...
The Social Monitor: Mobile hands social power to its users
09 May 2012 | by Marketing, with Yomego
fashion shoot and uploading the resulting images while skydiving. 'The campaign embraces real people ...
Intel pushes Ultrabook with biggest campaign for a decade
01 May 2012 | by Matthew Chapman
Ultrabook computers that uses the message "everything else seems old-fashioned"....old-fashioned" represents a new approach to advertising for Intel by focusing on drama rather than ...
Facebook's Everson urges marketers to 'make a bet on us'
25 Apr 2012 | by Arif Durrani
associated with high-end fashion magazines, to becoming the fourth-fastest growing brand in the world today ... the fashion runways. Among the innovative things the brand did was to launch a fragrance last year ...
Game publisher Square Enix hires Exposure for consumer brief
20 Apr 2012 | by Sara Luker
with lifestyle, fashion and music brands large and small, and their ability to create engaging content ...
HTC 'free-fall fashion shoot' by Mother
10 Apr 2012
HTC has staged the world's first free-fall fashion shoot on a mobile phone in a new global campaign
Reputation Survey: Mobile phone brands - Providers urged to limit customer bills
16 Mar 2012 | by John Owens
the complexities of the tariff model, it is easy to forget that simple, somewhat old-fashioned tools, such as case ...
Barclaycard, Burberry, Kraft Foods, Universal Music UK, Xbox: Who should be digital marketer of the year?
08 Mar 2012 | by Kim Benjamin
than 200,000 unique users in its first week. The brand stole the show at last year s London Fashion ...
Marketing Guru on... keeping ahead of the youngsters
10 Feb 2012 | by Will Harris
Saatchi used to describe his boss Michael Howard as wise. It's an old-fashioned word - and, indeed ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
