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Fashion for breast cancer

Breast Cancer Care's Fashion Show (4 October) will feature models who have recovered from...The charity is targeting nationals and fashion press. Crystal maker Swarovski signed a £500,000 sponsorship deal last year, and has released a new collection for the show. ...

Oxfam creates fashion outlets

Oxfam has launched a fashion brand called and four new shops, all under the Origin name in a move...Oxfam has launched a fashion brand called and four new shops, all under the Origin name in a move to bring secondhand fashion to the forefront of high street retailing and capitalise ... been donated. The shops are aimed primarily at fashion- and style-conscious 18- to 35-year ...

Breakthrough takes fashion PR in-house

Breakthrough Breast Cancer has taken the promotion of its tenth Fashion Targets Breast Cancer

Fashion brands slammed by WWF report

LONDON - The World Wildlife Fund has criticised a host of global cosmetic and fashion brands...Its report, called Deeper Luxury, ranked major fashion brands on their ethical and environmental ... fashion and cosmetic brands had been slow in embracing their responsibilities in a resource-stricken world ... who accepted millions of dollars to front fashion campaigns have a responsibility to ensure ...

BCC links up with fashion retailer

Breast Cancer Campaign has teamed up with boutique fashion brand M&Co, giving it access

CMW lands breast cancer fashion task

Breakthrough Breast Cancer has appointed CMW to handle advertising for its 2010 Fashion Targets...media campaign to raise awareness of the charity's fashion push. The work will feature a number of yet ... celebrities including Sarah Ferguson and Jade Jagger. Fashion Targets Breast Cancer was first launched in 1994 by Ralph Lauren, after his friend Nina Hyde, the fashion editor of The Washington Post , died ...

Bray Leino opens ethical fashion offering

Terra Plana's PR and marketing manager is to join Bray Leino PR to head up a new ethical fashion...the mainstream and ethical fashion industries. The brand won an Observer Ethical Award last year for best ethical fashion product. Budhani will join Bray Leino s London office in May reporting to director Penny Brignell. The agency s new fashion offering will complement its existing ethical and environmental ...

Breast cancer charity plans guerrilla fashion shows

Car manufacturer Nissan is to stage a series of ‘guerrilla fashion events’ to drum up publicity...-Atomic Kitten member Jenny Frost. The link-up is for the charity’s ‘Fashion Targets Breast Cancer’ initiative ... the coming weeks. ‘The car will be driven up to stylish bars where fashion-savvy 25 to 35-year-old women ... . ‘The roof will fold back, the gold carpet will roll out and the fashion show will begin,’ she added ...

MARKETING MIX: Fashion House parade for charity

Far be it from us to start another Westminster sleaze scandal - but have you heard about the male MP who s into women s clothes? And not just ordinary clothes - some well-heeled member shelled out pounds 2500 at the House of Lords/House of Commons charity auction last Monday evening to lay his hands...

Optica focuses on health and fashion in review

press. As well as highlighting its fashion eyewear, the company intends to undeline its role ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.