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Food Standards attacks celebrity promotion of fast food

LONDON - Fast food, sugar-based drinks and snacks brands such as McDonald's, Coca-Cola and Walkers...a year by 2010, according to the report. However, the banning of advertising by fast food, sweets ... A ban on children's ads featuring celebrities promoting unhealthy food, which would span TV, radio ... unveiled in the Sunday Telegraph. The watchdog believes that pop stars should endorse healthy food ...

US fast food firms to launch anti-obesity advertising campaign

NEW YORK - US fast food firms, including Coca-Cola and McDonald's, are to launch a major...in the States against fast food companies for causing obesity. It also comes as more groups call for the introduction of a "fat tax" on junk food, a move that would be strongly opposed by companies in the industry ... backed by the International Food Information Council. Michael Mudd, senior vice-president of corporate ...

Pret A Manger to launch site for chain expansion

Pret A Manger, the privately-owned sandwich and fast food chain, has gone live with its first...Pret A Manger, the privately-owned sandwich and fast food chain, has gone live with its first dedicated web site. The site will initially be used to spearhead the company s expansion plans ... with additional features in the next month. These will include nutritional information about its food, as well ...

NEW MEDIA: KFC trawls agencies for new UK web site

plans the first UK-specific web activity for its KFC fast food brand....Tricon Restaurant International is searching for an internet development agency as the company plans the first UK-specific web activity for its KFC fast food brand. Tricon is looking to use the web to attract a younger audience to KFC and build more of a relationship with consumers, allowing ...

Brand barometer: Fast-food chains, which one is most prominent online?

McDonald's has the highest share of voice while 43% of conversations about Burger King express annoyance that it has a 25p charge on card transactions.

Disney ends endorsement of junk food

of foods that are high in salt, sugar and fat....over child obesity. The move will also affect Disney's theme parks, which have fast-food restaurants ... , such as burgers and fries. However, Disney made it clear that it is not the fast food companies the move ... of some of the implications of fast food," he said at the time. Disney expects most of its licensed ...

News Analysis: McDonald's takes online gamble

The fast-food chain's tie with a girls' website could play into the hands of health pressure groups....with its latest promotion. The fast-food giant has teamed up with website Funky Friends, which is aimed ... - an adaptation of Schlosser's bestseller Fast Food Nation for children over the age of 12 - seeks to expose the dark side of the fast-food industry in general, but McDonald's is expected to be the focus of any ...

Govt threatens junk food ad curbs across all media

advertising for junk foods....though the food and drink ad market grew by 19 per cent. The biggest drops were for fast food ... " foods and drinks. A study for the Department of Health by Thomson Intermedia found that child ... that children have to the promotion of food which is high in fat, salt or sugar." The report says: "This growth ...

Marks & Spencer mulls plans to sell food online

LONDON - Marks & Spencer is considering launching an online food delivery service similar...According to a report in The Grocer , Jim Waller, M S commercial director of food, discussed ... , the retailer would have to sell a full offering of groceries. M S currently uses its food halls to sell a ... of the service. Online grocery sales is a fast-growing market. According to research from Verdict, sales rose ...

The art of deception is fading fast...

The days when brand owners can send emails without declaring that these are commercial messages in the subject field are numbered, warns brand and legal guru Ardi Kolah .

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