09 Jun 2011
| by Sara Kimberley
Wimpy, the fast-food chain, has appointed Flourish to its social media account....in-store and with ads on Facebook.
The fast-food brand has used various agencies in the past ...
The Bristol-based agency won the business without a pitch, and will be tasked with repositioning the food chain and launching its new menu.
Flourish will launch a Facebook campaign to promote the menu ...
23 Apr 2012
| by Alec Mattinson
The Rugby Football League has hired sports marketing agency Fast Track to grow the reach and appeal...Fast Track has been brought in by the governing body of rugby league in the UK and the organisers ...
Chisholm, director of comms at Fast Track, said: Rugby league is one of Britain s key sports and has great ...
acting director of communications Niel Wood commented: After a thorough process, Fast Track ...
17 May 2012
| by Jeremy Lee
The Home Office is looking for an advertising agency to work on quick-turnaround projects across a range of policy areas, including crime, immigration and counter-terrorism.
18 Mar 2011
| by Sara Kimberley
NEW YORK - Burger King, the fast-food giant, is hunting for an advertising agency after splitting
26 Aug 2011
| by John Reynolds
Arla Foods, the maker of Anchor butter, is moving into Indian dairy food with the launch of a brand...dahi (a fermented whole milk product).
The range is aimed firmly at capturing lovers of ethnic foods ...
: " Food is integral to the Indian culture and dairy plays quite a large part in this. Quality ...
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It is unclear how much marketing spend Arla Foods will support the brand with.
The brand is likely to face ...
06 Jun 2011
| by John Reynolds
Waitrose is upping the ante against rival supermarkets by launching a major healthy food range...The range, which aims to highlight "nutrient-packed" food, marks the upmarket grocer's biggest sub ...
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The new range will hit stores by 30 June.
Last year, at a major food conference, chief executive Mark ...
the retailer's entire offer, in an attempt to highlight the claimed nutritional benefits of its foods ...
03 Nov 2011
| by Anne Cassidy
The Food Standards Agency, the government department responsible for protecting public health..., the managing director at Dare, said: "Food safety is a really important and current topic. It's also one ...
on awareness of salt levels in food and was fronted by the comedian Jenny Eclair. It was by MWO. ...
15 May 2012
| by Loulla-Mae Eleftheriou-Smith
Former Kerry Foods chief marketing officer Phil Chapman has left the company to join the chocolate...The ex-Unilever marketer took up his new role, heading Kraft s Central and Eastern Europe chocolate division, earlier this month. The position is based in Vienna, Austria.
Chapman held the CMO role at Kerry Foods for more than three years, overseeing development of brands inclu-ding Wall s. He ...
07 Dec 2010
| by Matt Williams
Burton's Foods has appointed VCCP to handle its consolidated advertising account....the company from Premier Foods in July. Earlier this year Adam Eve rolled out a new 60-second spot ...
20 Feb 2012
| by Matt Cartmell
Mercieca has been awarded the account for dairy firm Adams Foods, maker of Pilgrims Choice cheese....also charged the agency with delivering a comprehensive consumer, trade and food service PR strategy and delivering a message of quality and flexibility. Multi-channel PR activity for the Adams Foods corporate ...
re thrilled to have the opportunity to add Adams Foods and its brands to our portfolio and deliver ...