Adwatch (Feb 8) top 20 recall: Currys/PCWorld
08 Feb 2012 | by Tim Millar, Strategy partner, 18 Feet & Rising
= ( ) Fiat 500 Doner Detroit, Krow Communications/Maxus 35 12 ...
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Soft Bowl 2012
09 Feb 2012
. Best use of sex Sex sells, but, on Super Bowl Sunday, sex really sells. Fiat showed how to do ...
Chrysler re-launches with £10m Super Bowl campaign
03 Feb 2012 | by Alex Brownsell
The campaign, by integrated agency DCH, will be based around the strapline "Different is what we do", to focus on the brand's "grittier, urban, no-nonsense" reputation. It follows a decision made three-years ago by parent company Fiat to phase Chrysler out of the European market ...
Car firms including Fiat review marketing approach as cuts bite
12 Jan 2012 | by Nikki Wicks and John Owens
Fiat is the latest car company to seek PR support, as it hunts for an agency to help boost...on an ad hoc basis. Fiat Group's public relations director Peter Newton said: 'We want to raise our ...
The Year Ahead for ... Social Media
12 Jan 2012 | by Marc Giusti
ideas such as Nest from Nest Labs, product ideas such as Jawbone's UP and service ideas such as Fiat ...
Celebrity Big Brother returns with 3.4 million viewers
06 Jan 2012 | by Maisie McCabe
centre break began with an ad for Fiat 500 TwinAir starring Jennifer Lopez and was followed by spots ...
Media Network of the Year: Maxus
15 Dec 2011
ceremonies in Asia. Its activity for Fiat and the clothing brand Arrow also impressed. While Maxus will look ...
Technology creates a whole new ball game for sports marketing
09 Dec 2011 | by John Reynolds
footage, directional signage and brand advertising. Dove, Investec and Fiat are among the brands ...
DCH lands £15m Alfa Romeo and Chrysler UK ad account
01 Dec 2011 | by Matt Williams
The Fiat Group has consolidated its £15 million UK Chrysler and Alfa Romeo advertising business
Krow captures £84m DFS ad business
25 Nov 2011 | by Anne Cassidy
in 2005 by Barry Cook, Nick Hastings, John Quarrey and Malcolm White. Clients include Fiat, Focus and Pets ...
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