03 Feb 2012
| by Alex Brownsell
The campaign, by integrated agency DCH, will be based around the strapline "Different is what we do", to focus on the brand's "grittier, urban, no-nonsense" reputation.
It follows a decision made three-years ago by parent company Fiat to phase Chrysler out of the European market ...
17 May 2011
| by Nicola Clark
.
84: ELENA BERNARDELLI - FIAT UK
A relative unknown in the UK, marketing director Bernardelli presides over a host of car brands, including Fiat, Alfa Romeo, Chrysler and Jeep. Despite Fiat's tendency ...
reputation for innovative digital activity. She has empowered Fiat's head of digital, UK and Ireland, Claudio ...
02 Sep 2010
| by Sara Kimberley
the launch of the Quattroporte Automatic.
The car-maker, which is part of the Fiat Group alongside its sister luxury brand Ferrari, uses WPP agencies for its media planning and buying as part of a wider Fiat ...
17 Jun 2010
| by Sara Kimberley
Kerrigan joins from Critical Mass where he was creative director overseeing brands such as Gucci and Rolex. Prior to Critical Mass, Kerrigan worked as a creative director at Leo Burnett/Arc Worldwide, working across accounts including Samsung Mobile, Scottish Widows and Fiat. In his new role at GyroHSR ...
07 Jan 2010
| by Kate Nettleton
higher than in previous years. The most significant of these were global reviews for Danone, EDF, Fiat ...
30 Jun 2009
Nitro, Brisbane - PR Grand Prix winner Images 15-16: Fiat 'eco drive' by AKQA London - Cyber Grans ...
18 May 2009
| by Alex Brownsell
group Fiat, are expected to bid for GM Europe as the US parent company prepares to file for Chapter 11 ...
10 Mar 2009
£1m-worth of prizes including five Fiat 500s, 10 Vespa Piaggio Zips and Lavazza coffee makers.
09 Jan 2009
.7 17.7 122.0 11
Fiat, Fujitsu, MBNA
2 OMD 132 ...
03 Jun 2008
New Holland Agriculture, an agricultural equipment manufacturer and part of the Fiat Group, has