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Maxus appoints Hodge as worldwide head of trading

agency services for Maxus clients, including Mercedes Benz, Universal Pictures, BT and Fiat. Hodge ...

Lessons from the cdp legacy

the ones CDP created for Fiat, Heineken, Hamlet and Olympus cameras. Who is doing work today ... ) the classic Collett Dickenson Pearce campaigns for Hovis, Heineken, Fiat, Cinzano, the Metropolitan Police ...

Diary: Relive CDP's glory days

Crosstrack sites and escalator panels across London will be carrying the ads - including the Fiat "handbuilt by robots" commercial and the Cinzano spots starring Leonard Rossiter and Joan Collins - to publicise the event taking place on 15 April. So how did they wangle all that media space? Fortunately ...

The Week: Media Reviews - Maxus handed Fiat business

Fiat has moved its estimated £20 million UK media planning and buying account out of Mediaedge

Pitches plummet across all media

higher than in previous years. The most significant of these were global reviews for Danone, EDF, Fiat ...

Close-Up: The creatives behind the Big winners

brief of Fiat wanting to create a stronger connection with its users and reinforce its credentials ...

Big awards 2009 the Gold winners' roll call

enlarged creative canvas: with runners and riders as diverse as Fiat eco:Drive, T-Mobile "dance ... Murphy, Pocko GOLD INDIVIDUAL DIGITAL Title: eco:Drive Client: Fiat Agency: AKQA Art director ...

Opinion: Perspective - Big Awards show celebrating creativity is crucial

or its Marmite campaign don't thrill me in the same way as AKQA's eco:Drive for Fiat, it's tremendously ...

W&K's Jerome Courtial joins Saint as strategy director

's Fiat "eco:Drive" campaign that won a Cyber Grand Prix at Cannes this year and also led the planning ...

The World: World Leaders - It is time for adland to fight back and join a modern age

". So much of what we admire is enabled by technology (from Fiat's eco:Drive to the Philips "carousel ...

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