Perowne Charles Communications wins Malaysia Airlines account
30 May 2012 | by Sara Luker
and travel pages. It has carried out plenty of above-the-line marketing to promote the A380, but without ...
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Tui Travel in comms cuts after business restructure
30 May 2012 | by Hannah Crown
, they are reviewing the way they maximise their marketing budget and are re-aligning their capability. For example ...
The real cost of pitching
30 May 2012 | by Kate Magee
buyer's market because there are so many credible choices,' says the AAR's business director Alex Young ...
New Media Age editor Justin Pearse to join Bite Communications
29 May 2012 | by Sara Luker
it the perfect next step after 15 years covering digital media marketing and technology as a journalist.' During ... in the company s transformation towards delivering truly integrated digital communications and marketing services ...
London City Airport hires Grayling to target European market
29 May 2012 | by John Owens
London City Airport is set to launch a major comms effort aimed at the European market, amid...outside assistance with a knowledge of the markets in which our key end-of-route targets are located ...
Brazen to 'bring out the cake' for McVitie's
28 May 2012 | by Hannah Crown
The Bring Out The Cake marketing and PR campaign will promote brands such as Jamaica Ginger Cake, Jaffa Cake Bars and Hobnobs Flapjacks through vouchers offering free samples. Brazen s remit will cover driving product coverage for the cake range, generating social media content and gaining national media ...
EdenCancan to link Duchamp to urban artists
28 May 2012 | by John Owens
expand the traditional market through urban artists like Plan B or Professor Green. Marc Psarolis ...
Lucre lands consumer PR brief for Parkdean
25 May 2012 | by Hannah Crown
the pro-bono work done to conserve natural habitats around the holiday parks. Pete Akerman, marketing ...
Oli Wheeler leaves Freuds for Viagogo global comms role
24 May 2012 | by Danny Rogers
company that is not only the leader in its field, but also one of Europe s most successful internet ...
AA argues against alcohol ad ban
24 May 2012 | by Our Parliamentary correspondent
The committee, which has launched an inquiry into the Government's alcohol strategy, is considering "marketing bans" and the impact of marketing, particularly among children and young people. Although a minimum unit price for alcohol was the Government's main proposal, the ad industry is worried ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
