Publicis Groupe in Chinese acquisition to service Nestlé
12 Jul 2010 | by Daniel Farey-Jones
the Chinese full-service advertising agency, G4.
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Turkey of the Week - TBC Inc, Haribo
01 Sep 2011
"This makes for very uncomfortable viewing. The Haribo family pull up in front of a shop and have a singalong. They look like a horror version of the Von Trapps and are probably stopping off on their way to a cult compound. The ad could only be saved by social services diving in to break the whole ...
Master, Nadav and Telfer Triumph at Campaign Photo Awards
07 Jul 2010 | by Suzanne Bidlake
To show the 4 wheel drive winter use Charity, NGO, Not-for-Profit, Public Service Title We suffer. So ... who worked on the farms and land during the 2nd world war Financial, Corporate Utilities Title ...
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
. The almost total digitisation of commerce, content, media channels, customer service, R D, research ... traditionally out of the public gaze. For example, customer service departments will chat real time to large ... of the brand through ever more personal and relevant service. In effect, a consumer centric organisation has a ...
The Social Experience Economy
25 Jun 2010 | by Matt Dyke and Kevin Sutherland, AnalogFolk
), they claimed that "those businesses that relegate themselves to the diminishing world of goods and services ... networks of people around owning or using a product or service. A good example is Spotify and how ...
A newly converged world
25 Jun 2010 | by Damian Ferrar and Katie Streten, Imagination
as the product or service the brand offers. Brands and agencies that are enthusiastic about embracing ...
The art of serial brand arson
25 Jun 2010 | by James Devon and Graham Kerr, MBA
's minds about a particular product or service. Those associations are created by the sum of experience ...
McGarry Bowen launches London shop
04 Jun 2010 | by Mark Banham
markets. "In the same way we've added depth in our service offerings to respond to our clients' needs adding digital, design, direct, and media services we want to provide our partners with the geographic ...
Kraft consolidates $120m Cadbury US media buying into Publicis
11 May 2010 | by Anne Cassidy
agencies joined to form dedicated unit to service Kraft's media account, called One Team , in the US ...
And in the real world....Royal Mail, The National Lottery, Kraft, Cadbury,Tesco, HBOS
04 Dec 2009 | by Noel Bussey
. Source: The Financial Times Tesco is planning scores of new supermarkets across Britain before a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
