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WPP buys into digital data agency Predictys SAS

with direct marketing services. Predictys' revenues for the year ended 31 December were 3.36m ( 2.68m ...

Plusnet airs light-hearted manifesto ad

at Plusnet, said: "It's key that we demonstrate that a lower price doesn't mean a lower quality of service ...

All about ... Facebook's future

cent of respondents said they wouldn't feel safe using the platform for financial transactions, such as the purchase of goods or services. 3 This dovetailed with straw polls (for instance, on seekingalpha ...

Twitter's Dorsey named Cannes Lions Media Person of 2012

The birth of the micro-blogging service Twitter can be tracked back through Dorsey's life experience. Originally from St Louis, an early fascination for mass-transit and how cities function took Dorsey to New York, where he began programming real-time messaging systems for couriers, taxis ...

OMD retains £10m Shop Direct search business

of support and services including mobile and data management. Dan Clays, who started as managing director ...

Deloitte sharpens focus on digital offering

Deloitte, the professional services company, has launched a new practice called Deloitte Digital...to increasing demand from its clients for digital services, particularly in the mobile sector. The 800-strong global practice will offer services including strategy, user experience, content, creative ... months. A spokeswoman said it is not naming launch clients, but it has been providing digital services ...

Olympic hurdler stars in online rail safety campaign

handled the media. Dyan Crowther, Network Rail director, operational services, said: "Dai is one ...

Jedi day: Top 10 shared Star Wars ads

's not all new ads on the list. A US public service announcement from 1982, in which C3PO catches R2D2 ...

Campaign Viral Chart: Roller skates beat drugs in new viral hit

to win back his ex-girlfriend using every possible Google service, enters the chart in 10th place ...

Royal Caribbean appoints OMD for search and social

the growing demand among clients the two services to be integrated. RCL Cruise's media account is handled ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.