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NEWS: Aldred founds new company to supply ‘a la carte’ services

John Aldred, one of the founding partners of Mitchell Patterson Aldred Mitchell, is to lead a new spin-off company to handle a wide range of business, ranging from package design to pop promos.

NEWS: Top directors offer services for Big Issue push with GGT

The Big Issue is returning to cinema screens this autumn with two new films by the directors, Graham Fink and Chris Palmer.

CLOSE-UP: PERSPECTIVE; Saatchi ennobled for his services to the arts? Rubbish

I m so dismayed on a personal level about the screaming Lord Saatchi affair that it s been difficult to put on a Campaign hat - although it s always nice to see an ex-employee prosper. But, when all s said and done, the inescapable fact is that Maurice s ennoblement is an extraordinary endorsement of...

MEDIA: SPOTLIGHT ON; Radio research: Will Rajar still prove effective as radio services fragment?

Research methods must adapt to a wider range of media

INTERNATIONAL: THE WORLD’S TOP CLIENTS; Centraal Beheer revitalises financial ads

A provincial insurer became a household name with a quirky ad strategy.

NEWS: IBM teams up with Financial Times for multimedia launch

The Financial Times has brokered a far-reaching deal with IBM that is expected to be the first of a number of groundbreaking multimedia advertising projects.

NEWS: Carat International hires Chandy to fill client services post

Carat International has appointed the former Euro RSCG board account director, Mano Chandy, as its second director of client services.

NEWS: Study says financial adspend misdirected

Financial services companies may be wasting the money they spend on above-the-line advertising, according to startling new research results published this week.

INTERACTIVE: BEHIND THE HYPE/Will advertisers trust the electronic market?; Financial media brands battle to reach a dream audience

Electronic businesses are set to take an increasing share of advertising cash. Report by Michele Martin

NEWS: BBJ Media Services scoops centralised Matthew Clark task

Matthew Clark Taunton has slashed its media roster by centralising its multi-million pound planning and buying business into BBJ Media Services.

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